Being by necessity larger and more segmented the concept store allowed for an expansion of the design concept through a series of new design element, kept inside the framework of the old strategy.
The functionality of the concept store was meant to simulate the real life conditions that could be encountered in different typologies of Glazeon spaces. Because of this we addressed the logistics of a counter area, central seating, window seating, bar seating, table seating and the circulation pathways that would appear.
Externally the focus was the incorporation of covered terraces adjacent to the façade and the showcasing of the brand at street level.
Client : Glazeon Brand
Year : 2022
Location : Le Mans, France
Built Area : 151 sqm
Project Type : Flagship Concept Store